Entrepreneurial Characteristics
16
This slide is intended to provide an introduction to those that follow in this section, during which there is some class discussion of familiarity with some of them and options for finding out more about those that are potentially useful but not yet familiar.
This slide is intended to provide an introduction to those that follow in this section, during which there is some class discussion of familiarity with some of them and options for finding out more about those that are potentially useful but not yet familiar.
17
The Thinkers 50 website is mentioned as a valuable source of information about the background to gurus of management who are still alive.
The Thinkers 50 website is mentioned as a valuable source of information about the background to gurus of management who are still alive.
18
The Bain 25 (2013) is discussed as a means of refreshing knowledge and understanding of some important instruments that are available to help with the creation of an idea for an entrepreneurial business plan.
Take a few minutes to revisit this list, identifying:
The Bain 25 (2013) is discussed as a means of refreshing knowledge and understanding of some important instruments that are available to help with the creation of an idea for an entrepreneurial business plan.
Take a few minutes to revisit this list, identifying:
- Those with which you are already familiar
- Those that you have heard all but do not really use
- Any that are completely unknown to you.
19
Customer journey mapping helps to identify contact points in users’ experiences when they use a service from regional or central government. It takes into account not only what happens to them but also their reactions and responses to their experiences. It provides a clear view of services from the customer’s perspective. Used well, this technique can reveal opportunities for improvement and innovation.
We recognise that we have to do more to get closer to customers, understanding what really drives behaviour and attitudes. Journey mapping, with its focus on tracking and describing customer experience, is one of the tools that can help do this. Journey mapping helps bring customers’ stories and experiences to life. It can challenge assumptions and help change perceptions, contributing to culture change in the organisation. The insights that it generates can help shape policy, leading to better customer experiences and more efficient service delivery by customer-facing teams who have direct contact with the customers.’
Customer journey mapping helps to identify contact points in users’ experiences when they use a service from regional or central government. It takes into account not only what happens to them but also their reactions and responses to their experiences. It provides a clear view of services from the customer’s perspective. Used well, this technique can reveal opportunities for improvement and innovation.
We recognise that we have to do more to get closer to customers, understanding what really drives behaviour and attitudes. Journey mapping, with its focus on tracking and describing customer experience, is one of the tools that can help do this. Journey mapping helps bring customers’ stories and experiences to life. It can challenge assumptions and help change perceptions, contributing to culture change in the organisation. The insights that it generates can help shape policy, leading to better customer experiences and more efficient service delivery by customer-facing teams who have direct contact with the customers.’
20
The new product development process uses a series of stages and gates.
A Stage-Gate Process is a way of moving a new-product project from idea to launch. This is a carefully designed business process, based on comprehensive research into understanding product success and failure. Stage-Gate divides the effort into distinct stages separated by management decision gates. At each stage product champions and developers must complete a prescribed set of related cross-functional tasks prior to obtaining management approval to proceed to the next stage.
Each stage represents a distinct set of related activities, normally grouped into five stages using gate criteria, as shown in the diagram below. At each stage an idea may be approved, rejected or sent for rework. Product launch, also termed new product introduction, occurs at the end of the commercialization stage. Following launch, the separate process of product life-cycle management begins.
The new product development process uses a series of stages and gates.
A Stage-Gate Process is a way of moving a new-product project from idea to launch. This is a carefully designed business process, based on comprehensive research into understanding product success and failure. Stage-Gate divides the effort into distinct stages separated by management decision gates. At each stage product champions and developers must complete a prescribed set of related cross-functional tasks prior to obtaining management approval to proceed to the next stage.
Each stage represents a distinct set of related activities, normally grouped into five stages using gate criteria, as shown in the diagram below. At each stage an idea may be approved, rejected or sent for rework. Product launch, also termed new product introduction, occurs at the end of the commercialization stage. Following launch, the separate process of product life-cycle management begins.
21
Igor Ansoff, In work for originally published in the 1950s, provided an instrument which has allowed managers, regardless of sector, to think about and make decisions about options for strategic direction of their organisation based on an analysis of some significant factors in the environment where they operate.
Read more here.
Igor Ansoff, In work for originally published in the 1950s, provided an instrument which has allowed managers, regardless of sector, to think about and make decisions about options for strategic direction of their organisation based on an analysis of some significant factors in the environment where they operate.
Read more here.
22
Michael Porter's seminal article on competitiveness and the five forces of competition, originally published in 1979, was updated in 2008 in the Harvard Business Review.
This video of an interview on the Harvard channel on YouTube gives an overview of the ideas presented in the article and some examples drawn from the airline and soft drinks industries.
Michael Porter's seminal article on competitiveness and the five forces of competition, originally published in 1979, was updated in 2008 in the Harvard Business Review.
This video of an interview on the Harvard channel on YouTube gives an overview of the ideas presented in the article and some examples drawn from the airline and soft drinks industries.
23
Sir Jonathan Ive has been responsible for much of the design work done at Apple in recent years.
The purpose of the slide is to open up some class discussion about the need for any organisation to think creatively and innovatively about new product / service development, especially if it is in a competitive environment where such thinking is a prerequisite for surviving, let alone thriving.
Sir Jonathan Ive has been responsible for much of the design work done at Apple in recent years.
The purpose of the slide is to open up some class discussion about the need for any organisation to think creatively and innovatively about new product / service development, especially if it is in a competitive environment where such thinking is a prerequisite for surviving, let alone thriving.
24
This section concludes with some discussion of ideas about Generation Y, who have grown up digital and not known the world without a keyboard within easy reach.
There is further consideration of the potential of lower-cost but more powerful technologies that can take advantage of cloud computing.
I also ask if texting is good for the English language and suggest 10 minutes spent with the ideas of David Crystal, Professor of Linguistics and patron of IATEFL, as an optional activity.
This section concludes with some discussion of ideas about Generation Y, who have grown up digital and not known the world without a keyboard within easy reach.
There is further consideration of the potential of lower-cost but more powerful technologies that can take advantage of cloud computing.
I also ask if texting is good for the English language and suggest 10 minutes spent with the ideas of David Crystal, Professor of Linguistics and patron of IATEFL, as an optional activity.
25
In the last slide I make mention of how any manager has to make an appropriately informed decision about the new technologies that are emerging and how they may be able to bring significant benefits to the business processes of an organisation.
Finally, brief mention is made of how, even at the highest levels, governments are being challenged by these technologies.
In the last slide I make mention of how any manager has to make an appropriately informed decision about the new technologies that are emerging and how they may be able to bring significant benefits to the business processes of an organisation.
Finally, brief mention is made of how, even at the highest levels, governments are being challenged by these technologies.
Over to you
Think about how you can develop your knowledge and understanding of some familiar models used in management and find out more about some new models that have been listed in the various resources such as Thinkers 50 and the Bain 25.
Think about how you can develop your knowledge and understanding of some familiar models used in management and find out more about some new models that have been listed in the various resources such as Thinkers 50 and the Bain 25.
- Identify THREE familiar models that are in regular use in your own work
- Identify THREE new models that have potential for use in the environment where you work.
